1 -Product Details Overview
We want you to create effective listings to attract buyers that comply with our selling policies. To ensure successful listings that comply, we provide you with examples of what to do and what not to do when listing products and offers.
Listing Tip 1: First and foremost, you must have the product in stock in order to list the product for sale on Souq.com! No pre-orders please!
Keep in mind when manually listing your products and offers:
  • • Select the appropriate category that exactly matches the product you are selling.
  • • Provide clear, honest, and accurate description of the product.
  • o Listings may only include text descriptions, graphics and pictures that describe your product for sale.
  • • Provide reasonable prices to ensure successful sale on Souq.com
  • • Always sell authentic products and brands.
  • • Don't use 'keyword spamming' because they make it hard for buyers to find what they are looking for.
  • • Do not duplicate your listings with identical products.
Remember: Prohibited products and/or content are unacceptable on Souq.com and will be removed if deemed prohibited. See Restricted Product List and Restricted Content List.
Listing Tip 2: Sell within minutes after listing your product or offer by properly following our listing guidelines.
1.1.A - No Fakes Policy
Before listing your product, sellers should make sure that the item they are listing is authentic. If a fake product is discovered listed on Souq.com, the product will be removed and the seller will be subject to being permanently banned from selling on Souq.com. Sellers must have full knowledge of the product they list on Souq.com. If sellers are not sure about an items authenticity, then do not list it until certain.
Authenticity Guidelines
Sellers can make the following statements to express an items authenticity in the Offer Note:
  • • "100% authentic or your money back"
  • • "Guaranteed authentic"
Listing Tip 3: Sellers can sell replica products as long as the brand name and brand logo of the product being replicated is not an exact copy. If the handbag is a replica of a Gucci hand bag, then the replica item cannot say "Gucci" nor display the Gucci logo. OK if it says 'Guccci' etc.
Sellers cannot do the following:
  • • List product that are not authentic.
  • • List a product that you are unsure of its authenticity.
  • • Sellers cannot list a product and question its authenticity.
  • • Sellers cannot leave it to buyers to determine if product is authentic or not, seller has to be certain before listing product on Souq.com.
  • • Sellers cannot say "Looks like an Apple iPod Touch" and the item is not an Apple iPod Touch.
1.1.B - Category Listing Policy
A category is a family of products that share similar functions and general characteristics, especially the purpose for which they are used. A category helps to identify different sub types of a product type. A product type may have more than one category. Be sure to select a category that matches the product your are selling in order for buyers to easily find your listing.
Category Listing Restrictions
  • • Do not select a category that does not match the product listed for sale.
  • • Do not select a specific category for a different product that is not allowed on Souq.com
  • • Do not list a product outside of a category it does not belong to, e.g. listing a car can only be done on Souq Motors, not in Souq shop).
1.1.C - Product Title Policy
List product titles clearly and accurately. The product title should help identify an item. Being honest about what you are selling helps buyers find exactly what they are looking for. Avoid giving false details just to attract people to your listing. Remember, inaccurate or misleading product titles are not allowed on Souq.com. Product titles should be clear to the buyer.
Listing Tip 4: An ideal product title should be specific about the product on sale highlighting its core features that catches the shoppers interest (other than the image).
Product Title Restrictions
  • • Do not write unclear titles, i.e. 'Apple iPhone'. Be specific, e.g. 'Apple iPhone 5 (16GB, Black & Slate)'
  • • Do not provide incorrect or inconsistent information in title. If you are selling a red shirt, the title cannot say "Adidas shirt size L - Shoes, Hat, Shorts."
  • • Do not mention item quantity in the title. (Exception: Come in a three pack is or set of 2 or more ok to mention in title)
  • • Do not write personal statements in the title, e.g. "I use Apple products all the time".
  • • Do not make an offer or promotional statement in the product title.
  • • Do not put your contact information in the title.
  • • Do not misrepresent a product in the title.
  • • Do not use subscript, superscript, or other special characters (e.g.,™, ©, ?, ½, ",°) in the listing title, product description, or in any other field.
  • • Symbols must be replaced by words that buyers can search for. Example: use "Copyright" instead of © and "degrees" instead of °.
  • • Do not provide Links and URL's in the title.
1.1.D - Product Description Policy
Promote the product you want to sell with detailed information based on the products specifications and features. Provide complete and accurate details when describing the product your are selling. By providing clear and accurate details about your product it significantly helps people make informed buying decisions. Buyers will get what they expect when they receive your product. Focus only on the product details in the description, not the promotional aspect.
Please Note: Do not include promotional or contact information in the product description nor anywhere on the listing page.
Product Description Page Layout:
Description Maximum Length = 1000 characters. If you use product descriptions from available the manufacturers Marketing material that is more than 1000 characters long, we suggest to use only one or two paragraphs with most relevant information for that product for sale. Describe only the product you are actually selling.
Bullet points are allowed in descriptions.
Please Note: Descriptions with more than a 1000 characters are subject to rejection.
HTML Tags:
The only HTML tags allowed are:
• < b > < /b >
• < br > < /br >
• < p > < /p >
• < ul >
• < li > < /li >
• < /ul >
Product Description Restrictions
  • • Promotional text can only be written in the Offer Note area on the product page. Do not put your contact information in the Offer Note.
  • • Do not provide your contact information in product descriptions.
  • • Do not put item quantity amount in the product description.
  • • Do not select product descriptions from our catalog that are not an exact match with the product you're listing.
  • • If you are selling an iPhone 4S 16GB phone in black, then do not provide information for the iPhone 4S 32GB phone in white.
  • • If you are selling a video game controller, then do not provide product description for a video game console.
  • • Do not provide product descriptions that are similar to (but don't exactly match) the specific product you list.
  • • Do not provide Link's and URL's in product descriptions.
  • • Descriptions with more than 1000 characters are subject to rejection.
  • • Specify the best features of the product that make strong selling points.
1.1.E - Brand Names Policy
A brand name product can be mentioned in your listing. The brand information must be accurate and properly describes the specific product you are selling on Souq.com. Your product must be authentically branded with that brand name you are listing.
Listing Tip 5: Do not confuse the product you're selling with another brand. This can confuse buyers and decreases your sales.
Seller Tip: A successful seller on Souq.com sells authentic brand name products and consistently sets competitive prices to persuade buyers to buy from them. Consistency by showcasing authentic brands at competitive prices, fast fulfillment time, and responsive to buyers earns sellers repeat customers.
Listing Tip 6: Trust and security is the first thought online shoppers have before purchasing a product online. Especially for for first time shoppers. Give online shoppers every reason to buy from you again and again.
1.1.F- Keyword Policy
content spamming is when people use words or details (such as brand names, product condition, model names, pop culture terms, product styles, and product types) that have nothing to do with your products so that your listings show up in search engine results. It is ok to use synonyms to describe a product (e.g. you can call a handbag a purse.)
Please Note: All the words used in your listing must be accurate and must refer only to the specific product for sale.
Listing Tip 7: Do not use "Keyword Spamming" when listing products for sale on Souq.com.
1.1.G - Duplicate Listing Policy
In order to ease the listing process for Souq.com users, we’ve created a vast Souq.com catalogue that contains product details on most of the items sold on our site. Our catalogue covers products mainly in electronics. Giving you the convenience to list your product without having to input all the product details manually. Dedicate your time in creating a great offer instead. This also ensures a proper listing and decreases the chance of your listing being rejected.
Duplicate Listing Restrictions
  • • Do not provide similar listings for different products. The differences must be clearly reflected in the title, product description, price, image, product ID, and specifications of a listing.
Please Note: If we determine that your listing is a duplicate listing, your listing will subject to removal or not displayed in the Souq.com search results.
All listings on Souq.com are subject to our Duplicates Policy terms.
1.1.H - Multiple Listing Policy
Sellers cannot have more than one product listing of an identical product at a time. There are also restrictions on selling identical products in different categories, as well as, listing identical products using a different seller ID. Souq.com will deem a product as a duplicate if there are no significant differences between two or more products in your listing.
Listing Tip 8: Avoid duplicate listings. Ensure to clearly differentiate between all of your products in all of your listings e.g. from the title, product description, price, image, product ID and/or specifications.
Multiple Listing Restrictions
  • • Do not list multiple offers of the same listing. Each listing should be unique and not created more than one time for the same exact offer.
  • • Do not list multiple items within the same offer if the offer does not reflect this. Example: “Selling a Blue Medium Top”, but the image and/or the description contain info on more colors or sizes.
Listings not deemed duplicates when:
  • • Separate listings for identical products with different product conditions e.g. new, used, or refurbished mentioned in the' Offer Note' field is OK.
  • • A product with multiple items in one set with one product ID is allowed in a listing.
1.1.I - Contact Information Policy
Soliciting business offline by indicating your contact information (e.g. phone number, home or business address, e-mail, social network accounts) in the product listing or anywhere on Souq.com other than your registration page sign up form is strictly prohibited and will breach our User Agreement.
* SELLER CONTACT INFO NOT ALLOWED ON SOUQ.COM *
Restricted Contact Information Examples:
  • • Email Address
  • • Phone Number
  • • Mobile Number
  • • Facebook Account
  • • Twitter Account
  • • Pinterest Account
1.1.J - Links and URL's Policy
Links and URL's are not allowed anywhere in your listing on Souq.com.
1.1.K - Pricing Policy
Price is the most important factor for buyers. Review similar products sold on Souq.com in order to know what the average selling price is for a specific product to help you properly price your product. Pricing should be dictated by the Souq marketplace price ranges and not necessarily at your preferred selling price. Competitive pricing leads to increased sales.
Listing Tip 9: Buyers look at all available options and will most likely buy the lowest priced item.
1.1.L - Image Policy
All products must include proper images for the specific product listed for sale on Souq.com. Product images are key buying factors when people view your product. Always provide clear and detailed images that truly represent your product to avoid confusion about what you are selling.
Please Note: Never copy or use someone else's images or logos without their permission. See our Image Guide for details.
Image Restrictions
  • • Image size no less than 300x300.
  • • Don’t provide Horizontal facing images.
  • • Do not provide images that do not clearly show the product listed for sale.
  • • Do not provide images with background color. Clear backgrounds only.
  • • Do not provide images with watermarks and/or logos.
  • • Don’t provide images with product code.
  • • Do not provide unrelated images in order to attract attention to your listing.
  • • Do not provide an image for a product that is not listed for sale.
  • • Do not display the wrong image for a specific brand.
  • • Do not provide an image of an authentic brand on replica products.
  • • Do not provide linked images.
  • • Do not display images of animals.
1.1.M - Weight Policy
Items weighing more than 10kg may not be allowed to be sold on Souq.com for the country site you reside in.
1.1.N - Original Listing Policy
There are listings on Souq.com that are on the site prior to releasing our Seller Listing Policy that will be rejected. If you linked to one of these original listings when you clicked on ‘Sell Yours Here’, the rejection will also apply to your offer tied to that listing

Please look for the item in our catalog, if not found, then create your own listing through our selling flow to get your listing back on the site soon as possible. Thanks for your cooperation.
2 - Content Policy
As a seller, you are legally liable for your actions and transactions on Souq.com. You must know the legal limitations surrounding any product you offer for sale. Before listing your product, you have to make sure it's allowed on Souq.com. You also need to make sure that the sale of your product complies with all applicable laws in the country you live in.
Our policies are not only based on country laws, they are also based on customer feedback and our discretion, especially for dangerous or sensitive products.
2.1 - Restricted Listings Policy
The list of prohibited and restricted products below covers products and items that cannot be listed at all. Make sure your listing doesn’t include any of these products or items. If your listing does contain products or items deemed prohibited, it will be removed and you may be subject to a range of other actions, including restrictions of your buying and selling privileges and suspension of your account.
2.1.A - Category Listing Restrictions
  • • Do not select a category that does not match the product listed for sale.
  • • Do not select a specific category for a different product that is not allowed on Souq.com
  • • Do not list a product outside of a category it does not belong to, e.g. listing a car can only be done on Souq Motors, not in Souq shop).
2.1.B - Product Title Restrictions
  • • Do not write unclear titles, i.e. 'Apple iPhone'. Be specific, e.g. 'Apple iPhone 5 (16GB, Black & Slate)'
  • • Do not provide incorrect or inconsistent information in title. If you are selling a red shirt, the title cannot say "Adidas shirt size L - Shoes, Hat, Shorts."
  • • Do not mention item quantity in the title. (Exception: Come in a three pack is or set of 2 or more ok to mention in title)
  • • Do not write personal statements in the title, e.g. "I use Apple products all the time".
  • • Do not make an offer or promotional statement in the product title.
  • • Do not put your contact information in the title.
  • • Do not misrepresent a product in the title.
  • • Do not use subscript, superscript, or other special characters (e.g.,™, ©, ?, ½, ",°) in the listing title, product description, or in any other field.
  • • Symbols must be replaced by words that buyers can search for. Example: use "Copyright" instead of © and "degrees" instead of °.
  • • Do not provide Links and URL's in the title.
2.1.C - Product Description Restrictions
  • • Do not provide your contact information in product descriptions.
  • • Do not put item quantity amount in the product description.
  • • Do not select product descriptions from our catalog that are not an exact match with the product you're listing.
  • • If you are selling an iPhone 4S 16GB phone in black, then do not provide information for the iPhone 4S 32GB phone in white.
  • • If you are selling a video game controller, then do not provide product description for a video game console.
  • • Do not provide product descriptions that are similar to (but don't exactly match) the specific product you list.
  • • Do not provide Link's and URL's in product descriptions.
  • • Descriptions with more than 1000 characters are subject to rejection.
  • • Specify the best features of the product that make strong selling points.
2.1.D - Brand Name Restrictions
  • • Do not hide unrelated brand names in a listing by using hidden text, tiny fonts, HTML, or JavaScript code. (Content Spamming)
  • • Do not misspelling brand names to get around the rules.
  • • Do not promote your other listings by naming brands in those other listings. e.g. You cannot say, "Check out my other listings for such and such products."
  • • Do not question the brand you're listing anywhere on the product page.
  • • Do not link to a brand or product at all.
  • • Do not provide URL's to any brand name on Souq.com
2.1.E - Keyword Restrictions
  • • Do not provide descriptions that promote your products in other listings.
  • • Do not hide unrelated keywords in your listing by using tiny fonts, HTML, or JavaScript code.
  • • Do not use keywords in any part of a listing that are not related to the specific product you are selling.
  • • If you are selling an MP3 player, your listing description cannot have keywords such as "handbags, shoes, watches, mobile phones, tablets, etc.
  • • Do not place brand names or inappropriate keywords in a title or in a description for the purpose of gaining attention or diverting buyers to another listing.
2.1.F - Duplicate Listing Restrictions
Do not provide similar listings for different products. The differences must be clearly reflected in the title, product description, price, image, product ID, and specifications of a listing.
2.1.G - Contact Information Restrictions
Do not provide your contact information anywhere on Souq.com.
2.1.H - Image Restrictions
  • • Image size no less than 300x300.
  • • Don’t provide Horizontal facing images.
  • • Do not provide images that do not clearly show the product listed for sale.
  • • Do not provide images with background color. Clear backgrounds only.
  • • Do not provide images with watermarks and/or logos.
  • • Don’t provide images with product code.
  • • Do not provide unrelated images in order to attract attention to your listing.
  • • Do not provide an image for a product that is not listed for sale.
  • • Do not display the wrong image for a specific brand.
  • • Do not provide an image of an authentic brand on replica products.
  • • Do not provide linked images.
  • • Do not display images of animals.
See our Image Guide here:
2.1.I – Restricted Category on UAE Site
Due to UAE government regulations, items falling under Food Supplements & Nutrition, Natural Nutritional Products, Vitamins & Minerals, and Sports Nutrition need pre-approval from Souq.com to ensure your product abides by the Ministry of Health regulations in the UAE.

Please contact Souq.com Customer Support team who are standing by to assist you through the process and to get your products on the site in a timely manner. Thank you for your cooperation.
2.2 - Restricted Product List
Alcohol: Alcoholic beverages are not allowed on Souq.com, including liquor licenses.
Animals and Animal Products: No living creature of any kind allowed to be sold or listed for sale on Souq.com; such as house hold pets, farm animals, wildlife, reptiles, and insects. This also applies to animal organs.
Art: Unauthorized copies or reproductions of artwork that violates any copyrights and trademarks.
Clothing: Lingerie worn by human models are not allowed in all Souq.com countries (UAE, Egypt, Kuwait, and KSA).
Seller must provide images without exposed skin or body parts.
Seller should edit images with exposed skin and body parts.
Best option, display lingerie without a model, clothing only, to ensure quick and successful listing.
Currency Exchange, Counterfeit Money, Trading Money, and Cash Equivalents: including currency currently in use, counterfeit coins and paper money (such as bank notes, bonds, and money orders), stocks and securities.
Equipment designed to create money or counterfeit items is prohibited.
Digital Downloads: Souq.com prohibits the listing of products that are made available by digital download, including "codes" that can be used to access content on other websites and platforms.
Drugs
Electronics: including electronic products intended to affect or manipulate traffic signals; products designed to intentionally block or interfere with licensed or authorized radio communications; products that gain access to cable or satellite television without permission (example: Dream Box); radar detectors; Large, heavy electronic products such as dish washers, laundry washing and drying machines, stoves, refrigerators, freezers etc.; phone unlocking devices; and spying tools (such as USB pens with cameras and spy cameras of any kind).
Food and Beverages: Alcohol, prohibited animal products, and expired products are not allowed to be listed nor sold on Souq.com
Gambling and Lottery: including lottery tickets, coin operated slot machines, and slot machines that can be converted to use coins, credit cards, and cash.
Gaming:
Hazardous Chemicals and Dangerous Products: including products containing Bisphenol A (BPA); products containing Carbon Tetrachloride; explosives; books with information on how to make explosive devices; products containing red phosphorous; products containing thermite; used oil; products and batteries containing mercury; and products contaminated by radiation.
Media: Unauthorized copies or reproductions of media that violate any copyright or trademark.
Medical Devices and Accessories
Monuments: stolen monuments nor any monument over 200 years old is prohibited to be sold on Souq.com in both Egypt and Saudi Arabia.
Pornography: Pornographic or XXX rated movies of any kind as well as pornographic magazines of any kind are not allowed to be listed nor sold on Souq.com.
Offensive Products: Products that promote or glorify hatred, violence, racial slurs, sexual or religious intolerance are prohibited as well as promoting any organization with such views
Examples of prohibited offensive products:
-Crime Scene photographs
-Morgue or Autopsy photographs
-Human Body Parts
-Images and Video
Postage Meters & Stamps: including listings for sale or lease of postage meters, counterfeit stamps and equipment designed to create counterfeit stamps.
Sexual Wellness: including products that portray nudity in a gratuitous or graphic manner, sexual health products, sexual aid devices, adult-only novelty items.
Software: Unauthorized copies or reproductions of software that violate any copyright or trademark. cell Phone unlocking software and software to jailbreak iPhone phones.
Surveillance Equipment: including devices that are primarily useful for the purpose of the surreptitious interception of wire, oral or electronic communications, devices used for hacking, descrambling or otherwise obtaining unauthorized access to wire, electronic or other types of communication and devices designed to facilitate the surreptitious viewing or recording of individuals for sexual purposes.
Tobacco & Tobacco-related Products: including tobacco or any products that contains tobacco, electronic cigarettes and related products, nicotine inhalers or nasal sprays..
Weapons: including guns, ammunition (such as pepper sprays), gun parts and accessories, knives, explosives (such as fireworks, flares and grenades) and electric shocks.
Other: including:
  • • Products that are specifically manufactured not for distribution within the country cannot be sold on Souq.com.
  • • Products that infringe upon an individual’s privacy, such as the sale of marketing lists and personal information and login details.
  • • Listings that redirect any customer from the Souq.com site into any other sales channel.
  • • Government documents, identification, birth certificates, passports and licenses.
  • • Vouchers: including Wild Wadi Vouchers, Entertainer Vouchers, F1 Tickets (allowed only if seller sells it at face value), Private Auction without proper description, Voucher without picture, Facebook Poker Chips. (in UAE)
  • • Domain names (in UAE)
  • • Products intended to be used to produce an illegal product or undertake an illegal activity
  • • Mobile numbers registered on Souq.com
  • • Mini-listings (Products with prices less than SAR 10.00 or AED 1.00)
  • • Products with Proselytizing Content (in KSA)
  • • Replica Products (perfumes, bags, shoes, clothing… etc.) (in Egypt)
  • • Blaze Series Books (in Egypt)
  • • Keyword Spamming (in UAE)
  • • Keyword Spamming (in UAE)
  • • Used cellular phone SIM cards (in UAE)
  • • Replica Products & Singapore Perfumes (in UAE)
  • • E-books without resale rights (in UAE)
2.3 - Restricted Content List
Advertisements: Advertisements not related to Souq.com are not allowed. Listings that are intended wholly or mainly as "portals" to commercial or private websites for the purposes of advertising, or that offer contact information for non-Souq.com offers, particularly those with non-Souq.com ordering tools or information are prohibited.
Nudity: Nudity is generally not accepted to be displayed on Souq.com. Therefore, images that portray nudity in a gratuitous or graphic manner are prohibited.
Pornography: Images that portray nudity are prohibited to be posted on Souq.com.
Offensive Products: Products that promote or glorify hatred, violence, racial slurs, sexual or religious intolerance are prohibited as well as promoting any organization with such views.

Examples of prohibited offensive content:
-Crime Scene photographs or videos
-Morgue or Autopsy photographs or videos
-Human Body Parts photographs or videos
-Disasters or Tragedy captured on photographs or video
3 - Text and Other Information
When you create a listing, make sure all of your text and other information are complete and consistent throughout. Do not say one thing in the title and then describe it differently in the product specifications field.
Listings Guidelines Best Practices:
Good Practices
  • • Be specific about your seller terms and conditions and make sure those details are consistent throughout your listing.
  • • Provide clear, accurate, and consistent information throughout your listings.
Bad Practices
  • • Do not use conflicting information by stating a product as "new" in the title and then mention it is a "used" product in the description.
  • • Do not use inconsistent details throughout your listing from titles, product specifications, shipping info, payment info, and so on.
  • • Do not use inconsistent or unclear terms and conditions.
  • • Do not use incorrect or incomplete information.
  • • Do not misrepresent the product for sale.
  • • Do not link content nor provide URL's of any kind on Souq.com.
4 - Reporting Policy Violations
If you see a listing that violates Souq.com policies, please report it immediately. When a policy violation occurs, we email the seller and the buyer to let them know that the listing has been removed from Souq.com.
5 - Seller Policy Overview
Please read our User Agreement.
Without prejudice to any other rights and remedies of Souq.Com under this User Agreement or at law or otherwise, Souq.Com may limit, suspend or withdraw your membership and / or your access to the Souq.com at any time, without notice, for any reason, including without limitation, breach of this User Agreement and our Seller Policy.