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Advertising, Selling and Credits by Lee Galloway - Paperback
130.20 درهم

Advertising, Selling and Credits by Lee Galloway - Paperback

كن أول من يقيِّم هذا المنتج 

130.20 درهم 

  - ستوفر -130.20 درهم
الأسعار تشمل ضريبة القيمة المضافة  التفاصيل
رقم ال ISBN
9781154969412
الفئات
علم النفس والفلسفة
الكاتب
Lee Galloway
الناشر
Rarebooksclub.com
الوصف:

This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1911 edition. Excerpt: ...selling problem. After he has determined whether he is to sell to the jobber, the retailer, or the consumer, or to any two or to all of them, he must choose methods of ...

تشحن من الولايات المتحدة
اشحن الى دبي (تغيير المدينة)
التوصيل خلال الأحد ٢ سبتمبر - الثلاثاء ٤ سبتمبر الي دبي

حالة السلعة:
جديدة
البائع:
InternationalBookStore (87% تقييم ايجابي)

معلومات المنتج

  •  

    المواصفات

    رقم ال ISBN
    9781154969412
    الفئات
    علم النفس والفلسفة
    اللغات
    الانجليزية
    الرقم المميز للسلعة
    2724365014042
    المؤلفين
    الكاتب
    Lee Galloway
    رقم ال ISBN
    9781154969412
    الفئات
    علم النفس والفلسفة
    اللغات
    الانجليزية
    الرقم المميز للسلعة
    2724365014042
    المؤلفين
    الكاتب
    Lee Galloway
    المؤلفين
    الناشر
    Rarebooksclub.com
    معلومات تقنية
    غلاف الكتاب
    غلاف عادي
    اللغات والبلدان
    لغة الكتاب
    الانجليزية
    إقرأ المزيد
  •  

    الوصف:

    This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1911 edition. Excerpt: ...selling problem. After he has determined whether he is to sell to the

    This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1911 edition. Excerpt: ...selling problem. After he has determined whether he is to sell to the jobber, the retailer, or the consumer, or to any two or to all of them, he must choose methods of reaching the market that he has selected. If he is to sell to jobbers, he may do so either through salesmen or by mail. The mail-order method of selling to jobbers, however, is so little used that its advantages as compared with those of the method of selling through salesmen need not be considered in detail. Ordinarily the manufacturer who seeks to enlist the co-operation of the jobber must do so by personal solicitation. If a manufacturer sells to the retailer, the selling methods that are open to him are exactly the same as those that are open to the jobber; and if he sells to the consumer, he can make his choice of the same methods of distribution that are open to any one who seeks to sell goods at retail. The advantages and disadvantages of the various possible methods of wholesale and retail distribution have already been considered. 39. Declining importance of middleman.--Recent years have witnessed many changes in manufacturers' selling methods. The number of manufacturers who are leaving the middleman entirely out of their schemes of distribution is constantly increasing. The wonderful development of modern advertising has made it possible for the manufacturer to talk directly to the people who use his goods, and highly successful "factory-toconsumer" enterprises are to be found in nearly every line of industry. As marked as this movement is, however, it is not more important than the increasing tendency on the part of manufacturers to recognize the retailer as a legitimate distributer, but to eliminate one of the other traditional factors in distribution.

    خصائص المنتج:
    • الفئات: علم النفس والفلسفة
    • غلاف الكتاب: غلاف عادي
    • لغة الكتاب: الانجليزية
    • الكاتب: Lee Galloway
    • الناشر: Rarebooksclub.com
    • رقم ال ISBN: 9781154969412
    • عدد الصفحات: 174
    • لأبعاد (الارتفاع*العرض*العمق): 9.69 x 7.44 x 0.37 inches
 

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