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Flexible Firm The Design of Culture at Bang & Olufsen by Jakob Krause-Jensen - Hardcover
120.00 AED

Flexible Firm The Design of Culture at Bang & Olufsen by Jakob Krause-Jensen - Hardcover

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Category Type
Economics & Political Sciences
ISBN
9781845456689.0
Author
Jakob Krause-Jensen
Publisher
Berghahn Books
Description:

As elegant as its subject, Denmark's Bang and Olufsen, this affably written and sharp eyed ethnography achieves a new standard in the emerging field of the anthropology of corporate organization. George E. Marcus, author of Writing Culture. The Poetics and Politics of Ethnography Bang and Olufsen, the famous Danish producer of high end home electronics, is well known as an early exponent of ...

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PRODUCT INFORMATION

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    Specifications

    Category Type
    Economics & Political Sciences
    ISBN
    9781845456689.0
    Item EAN
    2724315536976
    People
    Author
    Jakob Krause-Jensen
    People
    Publisher
    Berghahn Books
    Category Type
    Economics & Political Sciences
    ISBN
    9781845456689.0
    Item EAN
    2724315536976
    People
    Author
    Jakob Krause-Jensen
    People
    Publisher
    Berghahn Books
    Read more
  •  

    Description:

    As elegant as its subject, Denmark's Bang and Olufsen, this affably written and sharp eyed ethnography achieves a new standard in the emerging field of the anthropology of corporate organization. George E. Marcus, author of Writing Culture. The Poetics and Politics of Ethnography Bang and Olufsen,

    As elegant as its subject, Denmark's Bang and Olufsen, this affably written and sharp eyed ethnography achieves a new standard in the emerging field of the anthropology of corporate organization. George E. Marcus, author of Writing Culture. The Poetics and Politics of Ethnography Bang and Olufsen, the famous Danish producer of high end home electronics, is well known as an early exponent of value based management the idea that there should be consistency in what the organization does, a certain continuity between what the company develops and sells, and the beliefs and practices of the employees. This study investigates how company values are communicated and the collective identity is articulated through the use of such concepts as culture, fundamental values, and corporate religion, as well as how employees negotiate these ideas in their daily working lives. As this book reveals, the identify cation of values, meant to create cohesion and solidarity among employees, came to symbolize and engender a split between the staff and the other parts of the company. By examining the rise and fall of the value based management approach, this volume offers the indispensable insight of anthropological enquiry to expose how social realities challenge conventional management strategies and therefore must be considered in the development of new management techniques. Jakob Krause Jensen is an anthropologist and Associate Professor at the Danish School of Education, Aarhus University. His research focuses on the way ethnographic methods and anthropological theory can be used to understand organizations and the life within them in critical and creative ways.


    Product Features :
    • Binding : Hardcover

    • Language of Text : English

    • Publication Year : 2010

    • Number of Pages : 322

    • Author : Jakob Krause-Jensen

    • Publisher : Berghahn Books

    • ISBN : 9781845456689
 

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