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Good to Great by Jim Collins - Hardcover
129.00 AED

Good to Great by Jim Collins - Hardcover

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129.00 AED 

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Category Type
Management & Leadership
ISBN
0066620996
Author
Jim Collins
Publisher
Harper Collins Publication
Description:

    Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? For years, this ...

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PRODUCT INFORMATION

  •  

    Specifications

    Category Type
    Management & Leadership
    ISBN
    0066620996
    Item EAN
    2724307351723
    People
    Author
    Jim Collins
    People
    Publisher
    Harper Collins Publication
    Category Type
    Management & Leadership
    ISBN
    0066620996
    Item EAN
    2724307351723
    People
    Author
    Jim Collins
    People
    Publisher
    Harper Collins Publication
    Technical Information
    Binding
    Hardcover
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

      Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about the company that is not born with great DNA? How can good

      Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long term mediocrity or worse into long term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good to great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca Cola, Intel, General Electric, and Merck.

      Product Features :
    • Binding : Hardcover
    • Language of Text : English
    • Publication Year : 2001
    • Number of Pages : 320
    • ISBN : 66620996
 

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