Let us wish you a happy birthday!
Date of Birth
Please fill in a complete birthday Enter a valid birthday
×
This item is currently out of stock
Marketing Management 2nd Edition by Greg W. Marshall - Paperback
Be the first to rate this product 
×
Check Products in stock Products in stock

Sponsored products for you

PRODUCT INFORMATION

  •  

    Specifications

    Category Type
    General
    ISBN
    9781259094972.0
    Item EAN
    2724322878182
    People
    Author
    Greg W. Marshall and Mark W. Johnston
    People
    Publisher
    McGraw Hill Higher Education
    Category Type
    General
    ISBN
    9781259094972.0
    Item EAN
    2724322878182
    People
    Author
    Greg W. Marshall and Mark W. Johnston
    People
    Publisher
    McGraw Hill Higher Education
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    Giving the dramatic changes in the field of marketing, it is a sure bet that the job of leading marketing manager's contributions to the organization and its customers, clients, and partners has changed at the same level. Yet, no marketing management book on the market today fully and effectively

    Giving the dramatic changes in the field of marketing, it is a sure bet that the job of leading marketing manager's contributions to the organization and its customers, clients, and partners has changed at the same level. Yet, no marketing management book on the market today fully and effectively captures and communicates to students how marketing management is really practiced in the 21st century business world. Clearly, it is time for an updated approach to teaching and learning within the field. Marketing Management 2e is designed to fulfill this need.


    Product Features :
    • Binding : Paperback

    • Language of Text : English

    • Publication Year : 2014

    • Number of Pages : 576

    • Author : Greg W. Marshall and Mark W. Johnston

    • Publisher : McGraw Hill Higher Education

    • ISBN : 9781259094972

    • Dimensions : 21.6 x 2 x 27.2 cm
 

Customer Reviews

0
No ratings yet
Be the first to rate this product
Rate this product:

×

Please verify your mobile number to complete your checkout

We will send you an SMS containing a verification code. Please double check your mobile number and click on "Send Verification Code".

+ Edit